The BEST use of deep immersive VR for a promotion, wireless gear VR room positional tracking. I just saw a video that blew my mind. Its not JUST that its a great idea, nor just looking like lots of fun, nor REALLY great combination of xbox tracking and gearVR to allow room scale VR, but the APPROPRIATENESS of the marketing event! Get ready for some serious gushing over the best VR marketing… Read More
Categories: Five Points on How to Position Technology The following is a summery post from Hugh Seaton, you can go there to read the full version. However there are a few points I want to reinforce. When a company bring a technology to market, they have to think about how to talk about their offering.For a start-up company, this can be especially challenging… Read More
Make a good product, have a great advert, but poor business decisions can kill you I have the Pebble watch and love it especially now that I have finally made the jump from iPhone to Android, but that is another story. The Pebble watch has not lived up to the hyped expectations, but it has performed the basics. And its the basics that makes the Pebble great. And then comes… Read More
Intel’s The Museum of Me Project is pretty cool This is pretty cool. Not sure when it came out, but its has over 50k fans. Its a pretty cool little promotional campaign. You go to this site meseumofme.intel.com and it will ask for access to your facebook account. Normally and unlike most of the world, I almost never allow app on Facebook.. Yes I’m… Read More